FADA 212 Digital Communication IIMEF UniversityDegree Programs ArchitectureGeneral Information For StudentsDiploma SupplementErasmus Policy Statement
Architecture
Bachelor Length of the Programme: 4 Number of Credits: 240 TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF: Level 6

ECTS Course Information Package

School/Faculty/Institute Faculty of Arts, Design and Architecture
Course Code FADA 212
Course Title in English Digital Communication II
Course Title in Turkish Dijital İletişim II
Language of Instruction EN
Type of Course Flipped Classroom
Level of Course Intermediate
Semester Spring
Contact Hours per Week
Lecture: Recitation: Lab: Other: 3
Estimated Student Workload 154 hours per semester
Number of Credits 6 ECTS
Grading Mode Standard Letter Grade
Pre-requisites FADA 211 - Digital Communication I
Co-requisites None
Expected Prior Knowledge Basic modelling, basic digital representation tool usage
Registration Restrictions Only Undergraduate Students
Overall Educational Objective To learn to bring architectural representation techniques into the computer realm
Course Description The course focuses on advanced 3D modeling, parametric design tools and advanced digital representation techniques in architectural and interior design. It uses previous basic 3d modelling and representation learnings from FADA 211 course as basis to improve. For this purpose, Rhinoceros 5 is used as a 3D modeling tool together with Grasshopper plugin as a parametric design tool. Different media types are introduced to enrich representation techniques and express the potential of architectural design through various programs: Adobe Premiere for video and motion editing, Adobe Photoshop and Illustrator for image manipulation and diagramming and Adobe Indesign for layouts are used. The application of the techniques will be explicit within a digital premise, which include image manipulation, diagrams and modeling.

Course Learning Outcomes and Competences

Upon successful completion of the course, the learner is expected to be able to:
1) understand the powerful role of digital communication techniques for architectural representation;
2) represent the existing environment by diagrams, mappings, modeling, rendering and graphic presentation qualitatively and quantitatively;
3) express ideas by means of digital graphical methods;
4) use parametric design tools;
5) use renderings and graphic visualization in the digital medium by means of hybrid representations.
Program Learning Outcomes/Course Learning Outcomes 1 2 3 4 5
1) Ability to read, write and speak effectively in Turkish and English, equivalent to a B2 European Language Passport Level in English.
2) Ability to question and interpret ideas considering diverse points of view; gather and use data, develop concepts related to people, places and the environment, and make individual decisions.
3) Ability to use appropriate graphical methods including freehand and digital drawing techniques, (ECDL advanced) in order to develop ideas in addition to communicate the process of design.
4) Ability to use fundamental principles of architectural design considering the place, climate, people, society as factors, and simultaneously express present principles in relevant precedents.
5) Understanding of architectural principles belonging to global and local cultures shaped by the climatic, technological, socioeconomic, cultural factors, in addition to principles of historic preservation while developing architectural and urban design projects.
6) Understanding the theories and methods used to describe the relationship between human behavior and physical environment; and concurrently understanding different needs, values, behavioral norms, social and spatial patterns of different cultures.
7) Ability to apply various stages of design processes considering the client and user needs, which include space and equipment requirements besides site conditions and relevant laws and standards.
8) Understanding the role of applied research in determining function, form and systems and their impact on human conditions and behavior.
9) Understanding of the basic principles of static and dynamic structural behavior that withstand gravity and lateral forces, in addition to the evolution and applications of structural systems.
10) Ability to apply the principles of sustainability in architectural and urban design projects that aim to preserve the natural and historic resources and provide healthful environments.
11) Ability to apply the fundamental principles of building and safety systems such as mechanical, electrical, fire prevention, vertical circulation additionally to principles of accessibility into the design of buildings.
12) Understanding the basic principles in the selection of materials, products, components and assemblies, based on their characteristics together with their performance, including their environmental impact and reuse possibilities.
13) Ability to produce a comprehensive architectural project from the schematic design phase to design development phase, while integrating structural systems, life safety and sustainability principles.
14) Understanding the principles of environmental systems such as energy preservation, active and passive heating and cooling systems, air quality, solar orientation, day lighting and artificial illumination, and acoustics; in addition to the use of appropriate performance assessment tools.
15) Ability to choose appropriate materials, products and components in the implementation of design building envelope systems.
16) Ability to understand the principles and concepts of different fields in multidisciplinary design processes and the ability to work in collaboration with others as a member of the design team.
17) Understanding the responsibility of the architect to organize and lead design and construction processes considering the environmental, social and aesthetic issues of the society.
18) Understanding the legal to responsibilities of the architect of the architect effecting the design and construction of a building such as public health and safety; accessibility, preservation, building codes and regulations as well as user rights.
19) Ability to understand the ethical issues involved in the design and construction of buildings and provide services for the benefit of the society. In addition to the ability to act with social responsibility in global and local scales that contribute to the well being of the society.
20) Understanding the methods for competing for commissions, selecting consultants and assembling teams, recommending project delivery methods, which involve financial management and business planning, time management, risk management, mediation and arbitration.

Relation to Program Outcomes and Competences

N None S Supportive H Highly Related
     
Program Outcomes and Competences Level Assessed by
1) Ability to read, write and speak effectively in Turkish and English, equivalent to a B2 European Language Passport Level in English. S
2) Ability to question and interpret ideas considering diverse points of view; gather and use data, develop concepts related to people, places and the environment, and make individual decisions. S
3) Ability to use appropriate graphical methods including freehand and digital drawing techniques, (ECDL advanced) in order to develop ideas in addition to communicate the process of design. S Presentation
4) Ability to use fundamental principles of architectural design considering the place, climate, people, society as factors, and simultaneously express present principles in relevant precedents. S
5) Understanding of architectural principles belonging to global and local cultures shaped by the climatic, technological, socioeconomic, cultural factors, in addition to principles of historic preservation while developing architectural and urban design projects. N
6) Understanding the theories and methods used to describe the relationship between human behavior and physical environment; and concurrently understanding different needs, values, behavioral norms, social and spatial patterns of different cultures. S
7) Ability to apply various stages of design processes considering the client and user needs, which include space and equipment requirements besides site conditions and relevant laws and standards. S
8) Understanding the role of applied research in determining function, form and systems and their impact on human conditions and behavior. N
9) Understanding of the basic principles of static and dynamic structural behavior that withstand gravity and lateral forces, in addition to the evolution and applications of structural systems. N
10) Ability to apply the principles of sustainability in architectural and urban design projects that aim to preserve the natural and historic resources and provide healthful environments. N
11) Ability to apply the fundamental principles of building and safety systems such as mechanical, electrical, fire prevention, vertical circulation additionally to principles of accessibility into the design of buildings. N
12) Understanding the basic principles in the selection of materials, products, components and assemblies, based on their characteristics together with their performance, including their environmental impact and reuse possibilities. N
13) Ability to produce a comprehensive architectural project from the schematic design phase to design development phase, while integrating structural systems, life safety and sustainability principles. S
14) Understanding the principles of environmental systems such as energy preservation, active and passive heating and cooling systems, air quality, solar orientation, day lighting and artificial illumination, and acoustics; in addition to the use of appropriate performance assessment tools. N
15) Ability to choose appropriate materials, products and components in the implementation of design building envelope systems. N
16) Ability to understand the principles and concepts of different fields in multidisciplinary design processes and the ability to work in collaboration with others as a member of the design team. S HW
17) Understanding the responsibility of the architect to organize and lead design and construction processes considering the environmental, social and aesthetic issues of the society. N
18) Understanding the legal to responsibilities of the architect of the architect effecting the design and construction of a building such as public health and safety; accessibility, preservation, building codes and regulations as well as user rights. N
19) Ability to understand the ethical issues involved in the design and construction of buildings and provide services for the benefit of the society. In addition to the ability to act with social responsibility in global and local scales that contribute to the well being of the society. N
20) Understanding the methods for competing for commissions, selecting consultants and assembling teams, recommending project delivery methods, which involve financial management and business planning, time management, risk management, mediation and arbitration. N
Prepared by and Date TURAN ALTINTAŞ , December 2023
Course Coordinator AKTS1
Semester Spring
Name of Instructor

Course Contents

Week Subject
1) Rhino 3D – Grasshopper – Introduction
2) Rhino 3D – Grasshopper – Adaptation – Math Operations
3) Rhino 3D – Grasshopper – Attractor Point
4) Rhino 3D – Grasshopper – Paneling & Morphing
5) Rhino 3D – Grasshopper – Presentation (Digital Fabrication)
6) Adobe Illustrator & Premiere– Preparing Video Materials and Basic Video
7) Adobe Premiere – Video Editing, Animation - Dynamic Visualizations
8) Rhino 3D – Vray – Advanced Materials – Texture and Mapping
9) Rhino 3D – Vray – Advanced Lighting and Camera
10) Adobe Photoshop – Post Production
11) Adobe Illustrator – Vectoral Drawing and Diagramming
12) Adobe Indesign – Introduction
13) Adobe Indesign – Poster and Booklet Layout
14) Student work presentation and feedback
15) Final Assessment Period
16) Final Assessment Period
Required/Recommended ReadingsRecommended Reading: Schwartz, L (2004) Adobe Photoshop for VFX Artists, Course Technology PTR, New York. Alspach, T (2009) Illustrator CS4 bible, Wiley Pub., Indianapolis. R McNeel & Associates, (2006) Rhinoceros Level 1 Training Manual, Robert McNeel & Assoc, Seattle. R McNeel & Associates, (2006) Rhinoceros Level 2 Training Manual, Robert McNeel & Assoc, Seattle. Chiang C. and Alomar D., (2009), Rendering Plugin For Designers, ASGVIS, U.S.A.
Teaching MethodsIn-class applications, Assignments and student presentations related with different programs and skills. The methodology unfolds the use of Digital Communication to a conceptual manipulation design should engage from the earliest stages of the design process. Through the use of technical drafting and modeling techniques, digital communication also studies rendering and post-processing phase of image and graphic presentation. Across an array of visual representations that include but are not limited to modeling, drafting rendering and graphic design the methods describe the conveyance of ideas and information in forms that can be read or looked upon.
Homework and Projects10 pre-class quiz, 6 assignments (1 as a presentation ) and 1 final submission
Laboratory Work-
Computer UseYes
Other Activities-
Assessment Methods
Assessment Tools Count Weight
Quiz(zes) 10 % 10
Homework Assignments 6 % 60
Final Examination 1 % 30
TOTAL % 100
Course Administration altintast@mef.edu.tr

Student participation will be essential for the visual communication studio. Attending both submissions including the Final Portfolio Submission are crucial elements in the final grade. Late submissions will not be accepted. 70% attendance are compulsory for a successful outcome. Academic Dishonesty and Plagiarism: YÖK Disciplinary Regulation.

ECTS Student Workload Estimation

Activity No/Weeks Hours Calculation
No/Weeks per Semester Preparing for the Activity Spent in the Activity Itself Completing the Activity Requirements
Course Hours 14 1 3 1 70
Homework Assignments 6 8 2 1 66
Final Examination 1 15 2 1 18
Total Workload 154
Total Workload/25 6.2
ECTS 6