| School/Faculty/Institute |
Graduate School |
| Course Code |
MBA 532 |
| Course Title in English |
Digital Transformation and Innovation Management |
| Course Title in Turkish |
Dijital Dönüşüm ve İnovasyon Yönetimi |
| Language of Instruction |
TR |
| Type of Course |
Flipped Classroom |
| Level of Course |
Seçiniz |
| Semester |
Spring |
| Contact Hours per Week |
| Lecture: 3 |
Recitation: |
Lab: |
Other: |
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| Estimated Student Workload |
133 hours per semester |
| Number of Credits |
5 ECTS |
| Grading Mode |
Standard Letter Grade
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| Pre-requisites |
None |
| Expected Prior Knowledge |
None |
| Co-requisites |
None |
| Registration Restrictions |
None |
| Overall Educational Objective |
To gain a technology-based and innovative perspective and management skills, and to develop the potential to lead digital transformation and innovation management projects that will create value in businesses.
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| Course Description |
In today's world, where the ways to gain competitive advantage are changing rapidly and the time to retain competitive advantage is getting shorter, it is of great importance for companies to be able to lead digital transformation and innovation management by adapting to the speed of change of technological information. In this context, as a start, basic information about digital transformation and innovation management will be given in the course. Subsequently, the historical development of digital transformation and innovation management, technological developments and social changes that triggered the emergence of these concepts will be focused on. The content of the course will also include developing technologies and trends, as well as design thinking, one of the most current and innovative problem-solving techniques, and applications of digital transformation and innovation management in different sectors. The effects of digital transformation and innovation management on sustainability and how managers can lead in digital transformation and innovation management in businesses are among the topics that will be covered throughout the semester. |
| Course Description in Turkish |
Rekabet avantajı elde etme yollarının hızla değiştiği ve rekabet avantajını elde tutma süresinin giderek kısaldığı günümüz dünyasında, şirketlerin teknolojik bilginin değişim hızıyla uyumlanarak dijital dönüşüm ve inovasyon yönetimi konularına liderlik edebilmeleri büyük önem taşımaktadır. Bu bağlamda derste öncelikle dijital dönüşüm ve inovasyon yönetimi hakkında temel bilgiler verilecektir. Akabinde, dijital dönüşüm ve inovasyon yönetiminin tarihsel gelişimi, bu kavramların çıkışını tetikleyen teknolojik gelişmeler ve toplumsal değişimlere odaklanılacaktır. Dersin içeriğinde gelişen teknolojiler ve trendler ile birlikte, en güncel ve inovatif problem çözme tekniklerden biri olan tasarım düşüncesi ve dijital dönüşüm ve inovasyon yönetiminin farklı sektörlerdeki uygulamaları da yer alacaktır. Dijital dönüşüm ve inovasyon yönetiminin sürdürülebilirlik üzerindeki etkileri ve işletmelerde dijital dönüşüm ve inovasyon yönetimi konularında yöneticilerin nasıl liderlik yapabilecekleri konuları da dönem boyunca işlenecek konular arasındadır. |
Course Learning Outcomes and Competences
Upon successful completion of the course, the learner is expected to be able to:
1) have a practical and general perspective on issues linked to digital transformation and innovation management
2) To be able to differentiate the effects of digital transformation and innovation management in different sectors with various cases
3) Understanding the mechanisms of technological developments and social changes that enable digital transformation
4) gain a critical understanding of the roles of employees and leaders in relation to innovation in businesses
5) Being able to connect digital transformation and innovation with competitive advantage and sustainability
6) Understanding the contribution of acquiring design-oriented thinking skills to leadership qualities in digital transformation and innovation management-oriented projects carried out in businesses
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| Program Learning Outcomes/Course Learning Outcomes |
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6 |
| 1) Ability to analyse a various range of organizational information, including accounting and finance, operations management, marketing and technology |
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| 2) Integration of the organizational functional knowledge in the process of formulation and implementation of long-term strategic goals and objectives |
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| 3) Competence in leadership and team membership skills for managing innovation as well as routine processes and activities in organizations |
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| 4) Self-exploration through the development and implementation of real business opportunities |
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| 5) Awareness of the uncertainty and complexity of global business environments and changing business practices and trends |
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| 6) Ability to find ethical, creative, comprehensive solutions to complex organizational problems |
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| 7) Integration of management techniques, new business models and analytical tools to decision-making processes |
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| 8) Competence in vital managerial and leadership skills, such as critical thinking, business communication, decision making and conflict resolution |
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| 9) Ability to communicate in English both verbally and in writing at European Language Portfolio General Level B2. |
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Relation to Program Outcomes and Competences
| N None |
S Supportive |
H Highly Related |
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Program Outcomes and Competences |
Level |
Assessed by |
| 1) |
Ability to analyse a various range of organizational information, including accounting and finance, operations management, marketing and technology |
S |
Project
|
| 2) |
Integration of the organizational functional knowledge in the process of formulation and implementation of long-term strategic goals and objectives |
S |
Project
|
| 3) |
Competence in leadership and team membership skills for managing innovation as well as routine processes and activities in organizations |
H |
Project
|
| 4) |
Self-exploration through the development and implementation of real business opportunities |
S |
Project
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| 5) |
Awareness of the uncertainty and complexity of global business environments and changing business practices and trends |
S |
Project
|
| 6) |
Ability to find ethical, creative, comprehensive solutions to complex organizational problems |
S |
Project
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| 7) |
Integration of management techniques, new business models and analytical tools to decision-making processes |
S |
Project
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| 8) |
Competence in vital managerial and leadership skills, such as critical thinking, business communication, decision making and conflict resolution |
H |
Project
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| 9) |
Ability to communicate in English both verbally and in writing at European Language Portfolio General Level B2. |
H |
Project
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| Prepared by and Date |
, |
| Course Coordinator |
CEYHAN MUTLU |
| Semester |
Spring |
| Name of Instructor |
Asst. Prof. Dr. DERYA ÇELİK |
Course Contents
| Week |
Subject |
| 1) |
Introduction, Digital Transformation Overview, Concepts and Definitions
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| 2) |
Dimensions and Components of Digital Transformation, Industry 4.0/ Industry 5.0 |
| 3) |
Digital Transformation Technologies and Smart Production Systems
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| 4) |
Digital Strategies: Digital Transformation Preparation Process and Creating a Roadmap
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| 5) |
Digital Transformation Application Areas-What Has Become Digital?
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| 6) |
Where Are We in Digital Transformation? / The Future of Digital / Opportunities and Challenges
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| 7) |
Midterm Presentations |
| 8) |
Design Thinking
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| 9) |
Innovation Overview, Concepts and Definitions
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| 10) |
Innovation Types, Processes, Models and Strategies
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| 11) |
Innovation Application Examples - Strategic Importance of Innovation, Standards
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| 12) |
Open Innovation/Digital Ecosystems and Platforms
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| 13) |
Sustainability/
The Relationship Between Digital Transformation, Innovation and Sustainability |
| 14) |
Leading Digital Transformation and Innovation
Organizational Requirements |
| 15) |
Final Project Period |
| 16) |
Final Project Period |
Information Package / Course Catalogue