LAW 138 Strategic Communications Management in LawMEF UniversityDegree Programs LawGeneral Information For StudentsDiploma SupplementErasmus Policy Statement
Law
Bachelor Length of the Programme: 4 Number of Credits: 240 TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF: Level 6

Ders Genel Tanıtım Bilgileri

School/Faculty/Institute Faculty of Law
Course Code LAW 138
Course Title in English Strategic Communications Management in Law
Course Title in Turkish Hukukta Stratejik İletişim Yönetimi ve Dava Savunuculuğu
Language of Instruction EN
Type of Course Lecture
Level of Course Introductory
Semester Spring,Fall
Contact Hours per Week
Lecture: 2 Recitation: Lab: Other:
Estimated Student Workload 94 hours per semester
Number of Credits 4 ECTS
Grading Mode Standard Letter Grade
Pre-requisites None
Expected Prior Knowledge None
Co-requisites None
Registration Restrictions Only Undergraduate or Erasmus Students
Overall Educational Objective Students will learn key concepts with regard to communications in law and strategy skills to advocate for social and political change in order to raise the voice of the oppressed and establish social justice for the whole society.
Course Description Advocacy is the act and process of supporting a cause or proposal; active and continuous support of a cause expressed through strategies and methods that influence the opinions and decisions of people and organisations in power. Activism is a doctrine that emphasizes action especially in support of or opposition to a controversial issue. In the legal, social, political and economic development context the aim of advocacy and activism is to build strong strategies and campaigns to benefit winning lawsuits in specific and policy making and social change programmes in general; to create or change policies, laws, regulations, distribution of resources or other decisions that affect people’s lives; to build a more just society for everyone and to raise the importance of human rights and social justice in all decisions taken in this respect and to ensure that such efforts and decisions lead to implementation. This course specifically pinpoints how strong communication strategies and advocacy campaigns can benefit winning lawsuits in specific and policy making and social change programmes in general. Strategic communication entails packaging a core message that reflects values, purpose and mission to persuade key stakeholders including policy makers, implementers and general public. The programme provides guidance on the communicative aspects of legal cases; the philosophy and techniques of policy advocacy and activism work in bringing change and the impact of strategic communications on social justice movements. This is an interdisciplinary programme that combines training in the practical skills of strategic communications and advocacy with an exploration of concepts which inform these fields. This course is designed as an overview of strategic communications and advocacy planning in law, for prospective lawyers and other people who are going to work in legal services.
Course Description in Turkish Bu bir “Hukukta Stratejik İletişim Yönetimi ve Dava savunuculuğu” programıdır. Bu ders hukuk alanında çalışacak kişilere stratejik iletişim planlama yaklaşımıyla davalarını mahkeme salonları dışında da savunmanın yol ve yöntemlerini anlatmak; onları sosyal değişim için savunuculuk yapma ve politikaları etkileme konusunda güçlendirmek üzere planlanmıştır. Sosyal bir davanın savunuculuğu olan “Advocacy” yetkinliğinin geliştirilmesi kanun koyucuları, toplumsal bazda karar vericileri etkileyerek yasaları ve politikaları herkes -özellikle de toplumdan dışlanmış kesimler- lehine değiştirmek için, bilgiyi stratejik olarak kullanmak, güçlü iletişim kurmak, değişim yaratmak ve sonuç almak işi ve süreçlerini kapsar. Bu bağlamda kanun koyucularının karar alma süreçlerini etkilemeyi hedefleyen hak savunucuları sosyal, insani ve de toplumsal bir davanın avukatlığına soyunmuş kişilerdir. Başta avukatlar ve hukuk alanında çalışan kişiler üstlendikleri davaları kazanmak istiyorlarsa sadece mahkeme salonlarında değil, mahkeme dışında da davalarını savunmak, stratejik iletişim konusunda da en az hukuk alanında olduğu kazar uzmanlaşmak durumundadırlar. Bu ders hukuk alanında çalışacak kişiler için tasarlanmış bir stratejik iletişim planlama programı olarak, onların yargı odaklı, geleneksel hukuk mesleklerini icra ederken, hukuksal davalarını gerek mahkeme salonları gerekse de kamuoyu önünde daha etkin bir şekilde savunmalarının yol ve yöntemleri üzerine yoğunlaşacaktır. Bu ders bu vizyonla öğrencilerin toplumsal değişim meydana getirmek, dünyada anlamlı bir değişiklik yaratmak için daha etkin iletişim kampanyaları planlama ve yönetme üzerine uzmanlaşmalarına yardımcı olacaktır.

Course Learning Outcomes and Competences

Upon successful completion of the course, the learner is expected to be able to:
1) Think critically and understand the impact of strategic communications in winning legal cases and articulate the relationship between advocacy, policy making and social change.
2) Understand the importance of communications strategy planning for better policymaking and winning a lawsuit
3) Analyze socio-political cultures, do in depth analysis, define social problems and frame the issues behind legal cases in policy terms in order to develop more effective communications as well as advocacy programs to win lawsuits
4) Develop interdisciplinary skills and acquire multidisciplinary knowledge of the strategic, deliberative and emotional dimensions of communications and advocacy planning relevant in real world contexts
5) Acquire skills in developing strategic communications campaigns to advocate their legal cases and present their legal stance more effectively.
6) Foster techniques in strategic communications campaign planning, alliance-building and conflict resolution to shift attitudes win cases and initiate social change. Plan Communications messages and channels for their personal aims and programs.
7) Critically evaluate civil society advocacy campaigns and strategic communications behind lawsuits.
Program Learning Outcomes/Course Learning Outcomes 1 2 3 4 5 6 7
1) The ability to recognize and apply basic principles and theories of law, legal methodology, and interpretation methods.
2) The ability to follow, evaluate, interpret and apply the current developments and legislative amendments.
3) The ability to locate and use legal resources; to follow and evaluate current legislative amendments, legal science, and court decisions.
4) The ability to internalize social, scientific and ethical values while evaluating legal information.
5) The ability to recognize, examine and resolve legal issues with respect to general principles of law, de lege feranda and de lege lata; to take into consideration both national and international aspects of law; and to acknowledge the importance of personal conviction while making decisions.
6) The ability to critically analyze legal disputes, legislation, court decisions and different views in the legal science; to form his/her own opinions; to detect legal lacuna and suggest alternative solutions.
7) The ability to understand issues regarding different fields of law; to characterize and propose solutions to complex issues arising from legal practice.
8) The ability to participate in and organize legal projects and activities as a socially responsible individual; to put his/her legal knowledge and skill to use efficiently (in the public or private sector).
9) The ability to use a foreign language at least on a B2 Level on the European Language Portfolio, to follow legal developments and communicate with colleagues in that language; to use computer software and information and communication technologies necessary in the law field at an Advanced Level of the European Computer Driving License.
10) Adoption of a positive approach to the concept of lifelong learning.
11) The ability to understand the development, evolution, and problems of the society and to contribute to the solution of these problems by legal methods.
12) The ability to understand the structure, organization, and functioning of law on the national and international level; to contribute to the development thereof.

Relation to Program Outcomes and Competences

N None S Supportive H Highly Related
     
Program Outcomes and Competences Level Assessed by
1) The ability to recognize and apply basic principles and theories of law, legal methodology, and interpretation methods. S Participation,Presentation,Project
2) The ability to follow, evaluate, interpret and apply the current developments and legislative amendments. S Participation
3) The ability to locate and use legal resources; to follow and evaluate current legislative amendments, legal science, and court decisions. S Participation,Presentation
4) The ability to internalize social, scientific and ethical values while evaluating legal information. H Participation,Project
5) The ability to recognize, examine and resolve legal issues with respect to general principles of law, de lege feranda and de lege lata; to take into consideration both national and international aspects of law; and to acknowledge the importance of personal conviction while making decisions. S Participation,Presentation
6) The ability to critically analyze legal disputes, legislation, court decisions and different views in the legal science; to form his/her own opinions; to detect legal lacuna and suggest alternative solutions. H Participation,Project
7) The ability to understand issues regarding different fields of law; to characterize and propose solutions to complex issues arising from legal practice. H Project
8) The ability to participate in and organize legal projects and activities as a socially responsible individual; to put his/her legal knowledge and skill to use efficiently (in the public or private sector). H Project
9) The ability to use a foreign language at least on a B2 Level on the European Language Portfolio, to follow legal developments and communicate with colleagues in that language; to use computer software and information and communication technologies necessary in the law field at an Advanced Level of the European Computer Driving License. N
10) Adoption of a positive approach to the concept of lifelong learning. H Participation,Project
11) The ability to understand the development, evolution, and problems of the society and to contribute to the solution of these problems by legal methods. H Participation,Project
12) The ability to understand the structure, organization, and functioning of law on the national and international level; to contribute to the development thereof. H Participation
Prepared by and Date İPEK ÖZEL , November 2021
Course Coordinator İPEK ÖZEL
Semester Spring,Fall
Name of Instructor Öğr. Gör. İPEK ÖZEL

Course Contents

Week Subject
1) Setting the Scene, Introduction & Welcome
2) Basics : Fight For Human Rights And Securing Social Justice
3) Introduction to Principles of Human Rights Law for Advocates and Activists
4) Introduction to the Principles of Social Justice for Advocates and Activists
5) Developing the Project Plan Paper Outline and Overview
6) Advocacy Planning & Strategy Making Part 1: STRATEGY MAKING
7) Advocacy Planning & Strategy Making Part 1: STRATEGY MAKING
8) Understanding Nature of Social Change, Conflict & Dispute Management
9) PRESENTATIONS
10) PRESENTATIONS
11) Dynamics Of Creating Social Impact (How Art & Activism intersect)
12) The Role and Principles Of Creating A Community
13) Advocacy Planning & Strategy Making Part 2-CAMPAIGNING
14) Ethics In Advocacy Management And Activism, Review And Discussions
Required/Recommended ReadingsArticles regarding issues that will be discussed during the lectures will also be provided before the program starts. Derslerde tartışılacak konulara ilişkin makaleler ders öncesi kullanıma açılacaktır. Cyberactivism: Online Activism in Theory and Practice, Martha Mccaughey (Editor), Michael D. Ayers (Editor) Developments in Cross-Cultural Communications, PR and Social Media. Silvia Cambié, Yang-May Influence: The Psychology of Persuasion, Robert B. Cialdini Persuasion and Power: The Art of Strategic Communication by James P. Farwell and John J. Hamre Strategic Communication: The Science Behind the Art by Katie Harrington Confronting Power: The Practice of Policy Advocacy by Jeff Unsicker Advocacy: Championing Ideas and Influencing Others 1st Edition by John A. Daly Policy Change And Learning: An Advocacy Coalition Approach by Paul A. Sabatier and Hank C Jenkins-smith Stir It Up: Lessons in Community Organizing and Advocacy by Rinku Sen The Lobbying and Advocacy Handbook for Nonprofit Organizations by Marcia Avner and Josh Wise Advocacy Practice for Social Justice, by Richard Hoefer Rules for Revolutionaries: How Big Organizing Can Change Everything by Becky Bond and Zack Exley How to Change the World: Social Entrepreneurs and the Power of New Ideas by David Bornstein Re:Imagining Change: How to Use Story-based Strategy to Win Campaigns, Build Movements, and Change the World. Patrick Reinsborough and Doyle Canning Simon Lindgren "New Noise: a cultural sociology of digital disruption" From Poverty to Power: How Active Citizens and Effective States Can Change the World Duncan Green, Mark Fried, Amartya Sen Marrying Arts with Campaigns for Social Change https://www.opensocietyfoundations.org/voices/the-intersection-of-art-and-activism An Investigation of the Intersection between Art and Activismhttps by E Wilcox · 2009, https://digitalcommons.wku.edu/cgi/viewcontent.cgi?article=1280&context=stu_hon_theses
Teaching MethodsLecture, Presentations & open class discussion
Homework and Projects
Laboratory Work
Computer Use
Other Activities
Assessment Methods
Assessment Tools Count Weight
Quiz(zes) 6 % 40
Presentation 2 % 30
Project 2 % 30
TOTAL % 100
Course Administration ozeli@mef.edu.tr

E-Mail: ipekozel@gmail.com Rules for attendance: Attendance is mandatory per university policy. Missing an exam: Per University policy

ECTS Student Workload Estimation

Activity No/Weeks Hours Calculation
No/Weeks per Semester Preparing for the Activity Spent in the Activity Itself Completing the Activity Requirements
Course Hours 14 1 2 2 70
Laboratory 14 0 0
Project 3 7 1 24
Total Workload 94
Total Workload/25 3.8
ECTS 4