| School/Faculty/Institute |
Faculty of Economics, Administrative and Social Sciences |
| Course Code |
MGMT 302 |
| Course Title in English |
International Business |
| Course Title in Turkish |
Uluslararası İşletmecilik |
| Language of Instruction |
EN |
| Type of Course |
Flipped Classroom |
| Level of Course |
Intermediate |
| Semester |
Spring |
| Contact Hours per Week |
| Lecture: 3 |
Recitation: |
Lab: |
Other: |
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| Estimated Student Workload |
130 hours per semester |
| Number of Credits |
5 ECTS |
| Grading Mode |
Standard Letter Grade
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| Pre-requisites |
MGMT 201 - Managing People and Organizations | MGMT 203 - Organizational Behavior
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| Co-requisites |
None |
| Expected Prior Knowledge |
None |
| Registration Restrictions |
Only Undergraduate Students |
| Overall Educational Objective |
- Understand fundamental drivers and structures of international business
- Analyse political, economic, cultural, and institutional environments
- Evaluate international market entry strategies
- Develop academic writing and analytical skills
- Strengthen teamwork and presentation skills |
| Course Description |
This course introduces students to the core concepts, frameworks, and strategic challenges of international business in an increasingly interconnected global economy. Emphasis is placed on how firms operate across national borders, respond to institutional and cultural differences, and manage international strategies amid uncertainty, risk, and rapid change. |
Course Learning Outcomes and Competences
Upon successful completion of the course, the learner is expected to be able to:
1) explain key international business theories
2) analyse international business environments
3) assess global strategy choices
4) apply theory to real cases
5) produce high-quality academic reports
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| Program Learning Outcomes/Course Learning Outcomes |
1 |
2 |
3 |
4 |
5 |
| 1) An ability to identify, formulate, and solve complex engineering problems by applying principles of engineering, science, and mathematics |
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| 2) An ability to apply engineering design to produce solutions that meet specified needs with consideration of public health, safety, and welfare, as well as global, cultural, social, environmental, and economic factors |
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| 3) An ability to communicate effectively with a range of audiences |
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| 4) An ability to recognize ethical and professional responsibilities in engineering situations and make informed judgments, which must consider the impact of engineering solutions in global, economic, environmental, and societal contexts |
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| 5) An ability to function effectively on a team whose members together provide leadership, create a collaborative and inclusive environment, establish goals, plan tasks, and meet objectives |
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| 6) An ability to develop and conduct appropriate experimentation, analyze and interpret data, and use engineering judgment to draw conclusions |
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| 7) An ability to acquire and apply new knowledge as needed, using appropriate learning strategies |
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Relation to Program Outcomes and Competences
| N None |
S Supportive |
H Highly Related |
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Program Outcomes and Competences |
Level |
Assessed by |
| 1) |
An ability to identify, formulate, and solve complex engineering problems by applying principles of engineering, science, and mathematics |
N |
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| 2) |
An ability to apply engineering design to produce solutions that meet specified needs with consideration of public health, safety, and welfare, as well as global, cultural, social, environmental, and economic factors |
S |
Participation
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| 3) |
An ability to communicate effectively with a range of audiences |
S |
Participation
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| 4) |
An ability to recognize ethical and professional responsibilities in engineering situations and make informed judgments, which must consider the impact of engineering solutions in global, economic, environmental, and societal contexts |
N |
|
| 5) |
An ability to function effectively on a team whose members together provide leadership, create a collaborative and inclusive environment, establish goals, plan tasks, and meet objectives |
S |
Participation
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| 6) |
An ability to develop and conduct appropriate experimentation, analyze and interpret data, and use engineering judgment to draw conclusions |
N |
|
| 7) |
An ability to acquire and apply new knowledge as needed, using appropriate learning strategies |
S |
Participation
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| Prepared by and Date |
, May 2023 |
| Course Coordinator |
CEYHAN MUTLU |
| Semester |
Spring |
| Name of Instructor |
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Course Contents
| Week |
Subject |
| 1) |
Introduction: What Is International Business? |
| 2) |
Globalization of Markets and the Internationalization of the Firm |
| 3) |
The Cultural Environment of International Business |
| 4) |
Ethics, Corporate Social Responsibility, Sustainability, and Governance in International Business |
| 5) |
Political and Legal Systems in National Environments |
| 6) |
Government Intervention and Regional Economic Integration |
| 7) |
Understanding Emerging Markets |
| 8) |
The International Monetary and Financial Environment |
| 9) |
Strategy and Organization in the International Firm |
| 10) |
Global Market Opportunity Assessment |
| 11) |
Exporting and Global Sourcing
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| 12) |
Foreign Direct Investment and Collaborative Ventures |
| 13) |
Licensing, Franchising, and Other Contractual Strategies |
| 14) |
Marketing in the Global Firm |
| 15) |
Final Examination Period |
| 16) |
Final Examination Period |
| Required/Recommended Readings | Cavusgil, S. T., Knight, G., & Riesenberger, J. R. (2024).
International Business: The New Realities (Global Edition, 6th ed.). Pearson.
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| Teaching Methods | This course is designed to provide students with an introductory exposure to many of the essential elements of international business in today's global system. For achieving learning objectives, the course will entail a set of related videos, readings, lectures, problem-solving activities and creative processes as well as interactions with real life businesses. With readings and lectures, you will be able to grasp the key issues of organizations whereas with case studies and discussions, you will find the opportunity to expand your perspectives and apply the theoretical knowledge to real life situations.
The course will cover basic terminology and theoretical structure as well as practical implications. The methods which will be used throughout the course are real life case studies, group projects, presentations, in-class discussions and key note speaker addresses. Every member of the class is expected to freely share her/his knowledge, ideas and questions with the group without any concern. Throughout the course, experiential, constructivist, research-based and reflective teaching strategies are used. In all kinds of teaching and learning activities, student participation, active learning and learning by doing are essential.
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| Homework and Projects | Weekly lecture material can be found in Blackboard.
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| Laboratory Work | None |
| Computer Use | Personal Computer |
| Other Activities | None |
| Assessment Methods |
| Assessment Tools |
Count |
Weight |
| Project |
2 |
% 100 |
| TOTAL |
% 100 |
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| Course Administration |
This is a flipped course where each student is expected to read assigned material and watch videos in advance, follow class and Blackboard, and actively participate.
According to MEF University regulations, officially excused absences from exams and assessments must be submitted to the faculty within 3 business days after the exam via the following link: https://www.cognitoforms.com/MEFUniversity/MazeretBildirimFormu.
If you have any questions, please contact our faculty secretary, Selin Taşçı.
Academic integrity: All students of MEF University are expected to be honest and comply with academic integrity. Students are expected to do their own work and neither give nor receive unauthorized assistance. Disciplinary procedures are carried out in accordance with Article 54 of the Higher Education Law No. 2547.
IMPORTANT: As stated in the "Attendance to Courses and Practices (Article 24)" section of the MEF University Undergraduate Rules and Regulations, students are required to attend at least 70% of the courses and participate in all exams and other activities determined by the course instructor, in accordance with the principles set by the Council of Higher Education.
Within the framework of MEF University's Artificial Intelligence Policy, it is aimed to integrate artificial intelligence into educational processes and promote its ethical use.
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Information Package / Course Catalogue